A5 webmaster network (www.admin5.com) March 12th news, in March is the anniversary of many buy site. It’s been 4 years since the group bought it in china. A short span of four years has experienced from prosperity and decline, and recently announced that the tick group will be officially closed group purchase business in March 31, 2014, the future will move to a new business model. It also makes people think about how to buy the site after the
in group 800 of the latest round of group purchase website survival number of census data, by the end of January 2014, the number of group purchase website was only 213, a decrease of 281 compared to September, the comprehensive service websites about 71, online shopping / non local service class of about 88, the vertical fine classification site is 54. The number of small and medium sized group purchase sites continue to decrease at the same time, we can find some better development before the large group purchase platform 24 coupons and thousands of products have also disappeared, a large group purchase website also has formed a new pattern of "2+3+1".
2013 ranking of the top five buy site turnover reached $33 billion 810 million, accounting for 95.7% of the total turnover of the group buying industry. Among them, the U.S. group net and public comment monthly turnover of more than 1 billion yuan, the formation of the first camp, glutinous rice, Wowo, hand in the interval the monthly turnover of 300 million yuan to 400 million yuan to fight. Because of our proximity to the Tencent and the blessing of WeChat in the mobile terminal, Gaopeng future development can not be underestimated.
when BAT began to move towards the local life, this time also ushered in the outbreak. Ali injection of the U.S. group, Tencent investment public comment, Baidu acquisition of glutinous rice. It seems that only the mountains back in order to survive! Not just bitter behind the backing of Wo Wo Group and handle even small group purchase website, think it is difficult to survive independently to find a mountain to rely on
to the future!
in 2014, O2O is the main battlefield of the giants will still want their quality line group purchase website business resources and skilled to push the team, led by BAT with the influx of Internet giants, group purchase behind the website resources will become the new determinant. In the new year, backed by giant group purchase website will get greater development, living space will be in small group purchase platform is further squeezed, contrary to some local and community websites based on the vertical field has its own living space. Considering the current similar to public comment, Wo Wo Group, handle network group purchase platform independent value, do not rule out the new year new acquisition. A number of acquisition rumors means that the giants of the purse is not closed.
in the last few days of 2013, the U.S. group net profit announced, then commented that the group purchase industry ushered in the spring, but the U.S. group profit just sounded the death knell of group purchase industry; because the U.S. group net is not strictly speaking a group purchase website, but a O2O site. In the past year, the United States launched four mobile terminal products, respectively, for group buying, hotels, movies and meals